Communication | AUM

Communication

Program Description

Whether you want to be a broadcast or multimedia journalist, public relations specialist, videographer, documentary producer, writer or editor, AUM’s Communication degree will provide you with the theoretical knowledge and practical training you need. The skills you’ll develop in verbal and written communication will also equip you for a variety of careers outside of the media such as those in government and non-profit agencies.

Choose from three concentrations: Communication Studies, Journalism, and Public Relations

Points of Pride

  • Journalism students can intern at the WSFA, Montgomery Advertiser, WAKA, RSVP Montgomery magazine, and WCOV.
  • Public Relations students can intern in local organizations such as the Southern Poverty Law Center, Raycom Media, and Baptist Hospital, among others.

Put Your Degree to Work

Note: While salaries vary depending on several factors including your level of experience, education and training, and geography and industry, here is a sampling of the future job growth and salaries in this area.

Jobs in media and communications are projected to grow by 4 percent from 2014 to 2024, which means that some 27,4000 new jobs will be created. This growth will be fueled by the demand for information and the need to generate, edit, and disseminate it through television, radio, the internet, and traditional publishing. The most recent median annual wage for media and communications occupations was $52,370 — higher than the median annual wage for all occupations.


U.S Bureau of Labor Statistics sample

Jobs

Median Pay

Job Growth through 2024

Film and Video Editors and Camera Operators

$52,470 per year

11% (6,400 more jobs)

Public Relations Specialists

$55,680 per year

6% (14,900 more jobs)

Writers and Authors

$58,850 per year

2% (3,100 more jobs)

For More Information

Department of Communication and Theatre
Auburn University at Montgomery
Liberal Arts 223
334-244-3379
communicationtheatre@aum.edu

Soaring Warhawks

  • Buffy Lockette is the Director of Public Relations at Jacksonville State University.
  • Darrell Puckett is a sports reporter at WAKA.
  • Anna O-Neal is Assistant Director of communications at First United Methodist Church of Montgomery. 
  • Deanna Chavez-Gates is a producer at WSFA

Program Overview

The course listings below are a representation of what this academic program requires. For a full review of this program in detail, please see our official online catalog AND consult with an academic advisor. This listing does not include the core curriculum courses required for all majors and may not include some program-specific information, such as admissions, retention and termination standards.

Course sampling specific to the Communication major includes:


Required Courses

Course #

Course Name

Course Description

COMM 2100

Media and Culture

Media and Culture: A critical examination of the purposes, functions and effects of the mass media on individuals, institutions, culture and social structure.

COMM 2703

Media Writing I

Media Writing I: An introduction to basic writing skills in the mass media.

COMM 2743

Media Writing II

Media Writing II: Introduction to print and electronic information gathering. Writing and editing practice.

COMM 4820

Media Law and Ethics

Media Law and Ethics: Origins and background of laws governing the mass media; consideration of ethical problems of the media.

COMM 4130

Media Research Methods

Media Research Methods: Stresses familiarity with journals in the field; examines methods of research in communication. Intended to increase student understanding of research literature, including experimental design, subject of selection, instrumentation, rules of inference and theory testing.

 

 

 

Electives

Foreign Language (8 semester hours)

Social Science

Communication Electives (22 semester hours)

General Electives (9 semester hours)

 

 

 

Journalism Track Required Courses

COMM 2783

Digital Video Journalism

 

COMM 3743

Advanced Media Writing

 

COMM 3760

Digital Video Production I

 

 

 

 

Public Relations Track Required Courses

COMM 3800

Public Relations I

Public Relations I: Principles and practice of publicity and public relations programs and planning. Case studies.

COMM 3843

Writing for Public Relations

Writing for Public Relations: Forms and styles of public relations writing, stressing essential skills of written communication needed in public relations.

COMM 4800

Public Relations II

Public Relations II: Case study work on public relations problems for the university and the community.

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