Marketing Minor (for Business Majors)

Program Description

If you are an AUM Business major, a Marketing minor will help you gain a foundational understanding of marketing that will assist you no matter what job sector you’re in. Reaching clients, customers and donors is a constant need in business and non-profit organizations. With AUM’s Marketing minor, you’ll learn the skills and knowledge needed to appeal to customers in a constantly changing business environment.

For More Information

Department of Business Administration
Auburn University at Montgomery
Clement Hall 303
334-244-3564
cob@aum.edu

Program Overview

The course listings below are a representation of what this minor requires. Students may have to take additional courses to fulfill the pre-requisites of the required courses.

Course #	Course Name
MKTG 4410	Buyer Behavior
MKTG	Approved Elective

Want More Info About AUM?

Location: Taylor Center 101
Address: 7400 East Drive Montgomery, AL 36117
Office Hours: 8 a.m. - 5 p.m. Monday - Friday
Call Today: 334-244-3000
Fax: 334-244-3795
E-mail: admissions@aum.edu

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