If you’d like to work and lead in a hotel, restaurant, resort or club setting, or work in local or state government’s economic development fields, a degree in Marketing with a focus on Hospitality and Tourism will prepare you for management positions in a strong industry with nearly eight million jobs in the U.S. At AUM, Hospitality and Tourism is an option under the bachelor’s degree in Marketing .
See Points of Pride, Put Your Degree to Work and Soaring Warhawks on the Marketing major page.
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Department of Business Administration
Auburn University at Montgomery
Clement Hall 303
Course sampling specific to the Marketing major includes:
*The hospitality and tourism option includes the basic core MKTG courses in the marketing specialization; however, MKTG 4924 Internship in Marketing is also required. In addition, students in this option will focus on the hospitality and tourism industry when completing the major projects in MKTG 4360, MKTG 4410 and MKTG 4780.